Philip Kingsley
Branding and packaging for the world’s leading hair expert
Background & Brief
Philip Kingsley was the world’s most respected trichologist and an authority on hair and scalp health.
Trichotherapy, his last project, is a ground-breaking three-part haircare regime for women with thinning hair. It took him seven years to develop.
Design packaging for this innovative 3 stage haircare regime. It needs its own identity but must sit comfortably alongside other Philip Kingsley products.
What We Did
Branding
Print
Packaging
Typeface
Photography
The launch of Trichotherapy has proven a great success, and is acknowledged as the world’s leading brand in this important haircare sector.
Helen Tailby, Senior Brand Manager Philip Kingsley
Our Idea
We combined the Roman numeral for 3 and the T for Trichotherapy to create a distinctive product brand identity.
Trichotherapy products can be bought individually or in a presentation gift box.
We created a range of fonts for Trichotherapy based on the Philip Kingsley Identity.
A range of supplements have recently been added to the Trichotherapy range.
And…
Trichotherapy is the best selling product in the world for women with thinning hair. Website
