Background & Brief

AI-Powered Urban Infrastructure of the Future.

VivaCity provides data to support Active Travel, Low Traffic Neighbourhoods, and provides the tools to enable roads to undergo a mobility, safety and green revolution.

Vivacity’s original branding wasn’t keeping pace with the company’s growth and development. A flexible identity was required that would have impact when applied across all media and environments.

What We Delivered

Brand Identity
Brand Guidelines
Motion Graphics

Our new look and feel better translates our vision, and represents more of who we are, and why we keep innovating, growing and disrupting.

Peter Mildon CEO VivaCity Labs

Our Idea

A design that reflects traffic typography and symbols. A flexible identity whose elements can be arranged in different configurations – to replicate traffic flow and movement.

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